CMS Wire
All the Content Management, Web Publishing and Enterprise 2.0 news you can handle. We think about content and dwell upon collaboration.
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Speed to Value Is the CX Metric That Actually Matters
Launch dates don’t build customer loyalty—outcomes do. Here's why CX leaders are shifting from velocity to impact.
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Is Customer Experience Losing Its Strategic Relevance?
CX is in danger of becoming corporate theater. Here's what went wrong—and what CX leaders must do to get it back on track.
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Digital Experience Gets Real: Personalization, AI and What Comes Next
Fast, personal digital experiences don’t happen by accident, they take clean data, cross-team trust, and a shared plan for using AI the right way.
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3 Digital Commerce Growth Models Every CMO Should Master
These models help CMOs balance short-term results with long-term transformation.
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The Content Blind Spot That’s Costing You Customers
Self-service help is your frontline CX. If the content’s wrong, trust evaporates—and so do your customers.
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Sigma Connect
