Buffer Blog
In-depth ideas and guides to social media & online marketing strategy, published by the team at Buffer
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We Rebuilt Buffer's Analytics. Meet Insights.
We rebuilt Buffer's analytics from the ground up. Meet Insights: powerful, actionable analytics that show you your next move, free to start for every creator, agency, and brand -
The 11 Best Social Media Analytics + Reporting Tools in 2026
Here are 11 tools that pull all your metrics together, across all your platforms — and help you make sense of all the numbers. -
How Dustin Kuhns Uses Buffer Insights to Let Taste Lead
Dustin Kuhns runs social for arts and culture organizations across more than 10 channels. Here's why he uses Buffer, and how he uses Insights to guide what his clients do next. -
Best Time to Post on Instagram in 2026: New Data from 9.6 Million Posts
We analyzed 9.6 million Instagram posts sent through Buffer to find the best time, day, and post format to help your content get seen. -
The Buffer Plugin for TRMNL Is Here, and We're Giving Some Devices Away
How a personal plugin for an e-ink desk display became an official TRMNL integration, and why we're giving away devices to celebrate.
Sigma Connect
